The Challenge
Sidekicker's challenge was scaling business customer acquisition, growing verticals, and improving retention through the platform.
Scaling Australia's Fastest-Growing Staffing Solution
Sidekicker is a digital marketplace connecting businesses with pre-vetted temporary staff. They serve industries like healthcare, hospitality, warehousing and manufacturing.
Sidekicker's challenge was scaling business customer acquisition, growing verticals, and improving retention through the platform.
We analysed how users interacted with the site using heatmaps, bounce rates, session times, and CTA success. We also audited SEO, speed, accessibility and performance. Stakeholder interviews revealed how the website could better support business goals.
Tom Amos
CEO & Co-Founder, Sidekicker