Search Engine Optimisation
Search is one of the most cost-effective, compounding channels you have - but only if it brings in customers, not just traffic. Our flavour of SEO focuses on commercial outcomes: qualified visitors, enquiries and sales.
How We Help
- An extension of your team. We work inside your goals, your roadmap and your numbers. You work directly with senior strategists who know your business.
- Conversion-first. We optimise around the queries and topics that move pipeline, and we report on enquiries and revenue - never vanity metrics.
- Integrated across channels. Because TAG runs your dev, CRO, content, paid search and paid social, your SEO benefits from work other businesses pays three agencies to coordinate. One team, more value.
Our Specialties
Ongoing SEO Management
SEO is a long game. Our retainers cover monthly prioritisation, technical fixes, content optimisation, competitor monitoring and clear reporting - relentless, compounding improvement tied to your commercial goals.
Migrations
Replatforming, rebranding or moving domains shouldn't cost you years of organic equity. We benchmark first, map redirects, QA the technical SEO through build, and monitor rankings, traffic and conversions post-launch so nothing slips.
Technical SEO Audits
We audit site structure, crawlability, speed, indexing and on-page factors, then hand you a prioritised fix list - quick wins first, bigger structural plays mapped out.
Ecommerce SEO
Ecommerce SEO that gets you found, understood and chosen - built on crawlable sites, content mapped to real customer search behaviour, and tight alignment with CRO and UX to turn visibility into sales.
Lead Gen SEO
Whether it’s B2B to DTC, we target terms across the funnel to drive awareness, facilitate consideration, and influence decisions - turning organic visitors into demos and qualified leads.
Local SEO
For service-area and multi-location businesses: Google Business Profile optimisation, local content and schema, so you show up when nearby customers are ready to act.
Why Work with TAG?
- Strategies aligned to commercial goals, reported in revenue and conversions
- Full technical capability in-house, so findings get flagged and fixed
- Content that earns rankings, citations, and conversions
- Senior team who operate as an extension of your own
- Full cross-channel integration for compounding returns
Interested in AI Visibility?
No matter what industry you’re in, your customers are probably searching for your category using AI. Our Generative Engine Optimisation (GEO) services makes sure your brand is the one they get recommended, whether it’s by ChatGPT, Claude, or Google’s AI Overviews.
Frequently Asked Questions
How long does SEO take to show results?
SEO shows traction in 3–6 months, then compounds from there. We focus on durable gains in qualified traffic, leads and revenue - not short-lived ranking spikes.
Do you report on more than rankings?
Yes. Rankings are an input; we report on the outcomes that matter - organic enquiries, conversions and revenue - so you can see commercial return, not just position changes.
Can you handle a site migration without losing traffic?
Yes. We benchmark beforehand, map redirects, QA technical SEO through the build and monitor performance post-launch. Running it alongside our own dev team is how we keep rankings and revenue intact.
What if we already have an SEO agency or internal SEO team?
We're happy to audit your current setup, give a second opinion, or extend your team - often on the technical or content side, or on GEO, where most in-house teams aren't yet active.
What's the difference between SEO and GEO?
SEO gets you ranked in traditional search; GEO gets you cited and recommended inside AI-generated answers from tools like ChatGPT, Perplexity and Google AI Overviews. They're complementary - GEO builds on SEO foundations but targets different platforms and signals.
Do I still need traditional SEO?
Yes. AI engines rely on many of the same signals as search engines - quality content, authority, clean technical structure. Strong SEO makes GEO significantly more effective, which is why we usually run them together.
Related Services
People don't just Google anymore - they ask ChatGPT, compare options in Claude, and read Google's AI Overview before they visit your site. These engines don't rank ten links; they synthesise an answer and cite a handful of sources. If you're not one of them, you're invisible to a fast-growing slice of your market.
We design and manage high-ROI Google Ads campaigns to attract customers actively searching for your solution.
We execute high-performance paid campaigns on Facebook, Instagram, LinkedIn, and TikTok to drive leads and conversions.
From strategy to execution, we help brands grow and engage their audience with meaningful social content.
We produce blogs, videos, and creative assets that fuel your marketing channels and build brand trust.