Email Marketing Agency
We help brands turn email into a powerful revenue channel. Through strategy, campaigns, automation, design, and optimisation, we create targeted email marketing that drives engagement, repeat purchases, and long-term customer growth.
How we help
Email marketing still works, and it’s more effective than ever before. As an email marketing agency with proven experience, we help brands turn their email lists into sales, repeat purchases and happy customers.
We build email marketing campaigns that convert. That means planning campaigns that are highly targeted, designing templates that look great, and setting up smart automation that talks to the right people at the right time.
Why work with TAG?
- Proven email marketing agency delivering measurable results
- Complete team covering strategy, content, design, and campaign execution
- Dedicated email marketing team
- Deep expertise in ecommerce and B2B email marketing
- Continuous learning to stay ahead of email marketing trends
What we deliver
Email Marketing Strategy & Audit
We start by reviewing your current email marketing setup to see what’s working, what’s missing, and where you could see the biggest impact.
Campaign Planning & Execution
Whether it’s newsletters, product launches, or promotions, we plan campaigns that connect with your audience and drive sales.
Automation & Workflow Setup
We set up welcome flows, abandoned cart emails, and post-purchase flows that reach people at the right time.
Segmentation & Personalisation
Reach customers with highly relevant, surgically precise content that resonates.
Creative Email & Template Design
We create designs that reflect your brand, grab attention, and drive clicks.
Ongoing Testing & Optimisation
We continuously A/B test subject lines, copy, and layouts to make sure every email gets better results than the last.
Frequently Asked Questions
1
How can an email marketing agency help my business?
An email marketing agency like TAG helps you plan, execute, and optimise campaigns. We handle strategy, copy, design, automation, and reporting so your emails bring the results you’re looking for.
2
What are the key components of a successful email marketing strategy?
The list is long! Segmented lists, personalised content, clear calls-to-action, automated workflows, and continuous testing to name a few.
3
How can I grow my email subscriber list?
It’s not an overnight win, growing your email list takes time and strategy. An email marketing agency like TAG can help you attract subscribers with lead magnets like guides or discounts, smart pop-ups and sign-up forms, optimised campaign landing pages, and even checkout opt-ins for new customers. The aim isn’t just more emails, it’s building a list of high-quality subscribers who actually want to hear from your brand.
4
How do I personalise my emails to increase engagement?
Personalisation is key with email marketing. We use subscriber data, purchase history, and browsing behaviour to create campaigns that feel highly personalised. For example, if someone buys a t-shirt from your store, we might send them a follow-up email suggesting matching pants, accessories, or similar styles they might like, making it feel like the email was made just for them.
5
Is email marketing still worth it?
Absolutely, it’s one of the highest ROI channels for ecommerce and service businesses. Unlike paid ads, emails are cheap to send, and you’re reaching people who have already shown keen interest in your brand.
6
What is email marketing and how does it work?
Email marketing is sending targeted, strategic messages to your audience to promote products, share updates, or drive action. It works by combining personalisation, segmentation, and automation to reach customers at the right time.
7
How big does my database need to be before I can start email marketing?
Even small lists can generate revenue if approached strategically. The key is to grow your audience slowly but surely, because a large, unengaged database can actually land your emails in people’s spam.
8
How often should I be sending emails to my database?
There’s no one-size-fits-all answer. For some brands, one perfectly-timed email a week works best. Others benefit from a few shorter emails around product launches and promotions. We spend time testing, tracking, and analysing results to understand what your audience responds to most, so every email hits the mark.
9
Which platform should I use to send my emails?
We work with all the major email marketing platforms, including Klaviyo, Mailchimp, and HubSpot. When you get in touch, we’ll help you pick the platform that best fits your business.
Related Services
Klaviyo Agency
We help ecommerce brands grow with Klaviyo email and SMS marketing. We combine strategy, automation, campaigns, design, and optimisation to deliver personalised messaging that increases engagement, conversions, and long-term customer value.
Hubspot Agency
We help businesses get the most out of HubSpot by aligning the platform with your marketing, sales, and customer journeys. From implementation and migrations to automation, reporting, and optimisation, we ensure HubSpot drives real business growth.
CRM & Automation
We implement CRM systems and automated workflows across email, SMS, and push notifications to deliver personalised engagement, nurture leads, and improve customer retention.
Personalisation
Using data and AI-driven insights, we create tailored customer experiences that increase engagement and conversions.
Loyalty
We build and implement loyalty strategies that turn customers into repeat buyers and brand advocates.