From Guesswork to ROI: How Nala Supercharged Growth with TAG, Klaviyo & Triple Whale

Join TAG, Triple Whale, and Klaviyo for an exclusive deep dive into the growth engine behind Nala, one of Australia’s fastest-growing disruptors. We aren't just talking about "best practices." We’re showing you the exact framework Nala and the TAG team used to turn data into a magic.

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What We’ll Cover (45 Minutes. No Fluff.)

• The Triple Whale Truth: How to use real-time attribution to stop burning cash on underperforming ads and double down on what actually moves the needle.
• Klaviyo Beyond the Newsletter: How Nala uses deep segmentation and 80+ automated flows to ensure 29% of their total sales happen while the team is sleeping.
• The "TAG Growth Engine": The specific tech-stack integration that bridges the gap between customer acquisition and lifetime value.
• The Founder’s Perspective: Phil de Winter on the growing pains of scaling and why "gut feel" is a luxury you can’t afford in 2026.

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• Phil de Winter – Co-Founder, Nala The man behind the brand that’s redefining the industry, and has the data-backed growth stats to prove it.
• Adam Saunders – Senior Partnerships Manager ANZ, Triple Whale Heads up Partnerships for Triple Whale in APAC, he nerds out on data and is all about helping brands turn "big data" into "big profits" through AI-driven insights.
• Edwina Jasarevic – Klaviyo The automation architect showing us how to turn a database into a community of obsessed fans.
• Zoe Goodhardt –Partner, TAG Digital growth expert and RMIT guest lecturer. I’ll be the one asking the questions that actually matter.

Why TAG?

At TAG, we don't do ‘cookie-cutter’. We’re a digital growth consultancy that combines high-level strategy with hands-on execution. From digital experience and acquisition to scaling marketing operations, we help brands like Nala solve complex challenges with the right blend of people and technology.

See how we fuel sustainable growth: www.wearetag.co

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